Hyundai launches as a Creta, worth at Rs. 8.59 lakh
Author yuvamind
New Delhi: Hyundai Motor launches in India on Tuesday as a Creta, at the worth of Rs 8.59 lakh -11.19 lakh for petrol, and Rs 9.47 lakh-13.60 lakh for diesel variants. The automatic version available with diesel powertrain is priced at Rs 13.58 lakh.
Based on ix25 that was begun in China last year, the car is powered by 1.6 litre petrol with 1.6 litre diesel engines. Despite China being a
market that favor a lot of cars, ix25 has been a success there enjoying a waiting period stretching up to 6 months on some models. The Creta would be used everywhere else and for a begin it would be exported out of India.
The company has expensed Rs 1,000 crore on development of the model and believes it will help spur a turnaround in the
SUVMARKET that has glacis by over 6% in the first half of this year.
According to B S Seo,
MANAGING director and CEO, Hyundai Motor India, "I hope we will be able to achieve more than 1% market share with the Creta. I am never satisfied with whatever we achieve and want to gain more." He also said, “We have enough capacity at our factories at the present time for the Creta but we are observing at a third factory very closely. Yet, there is no firm decision on it."
Creta will lock horns directly with Renault ' s best-selling model Duster and partially with the smaller Ford Eco Sport. Next month it will get a new competitor in Maruti S Cross that would be the Japanese market leaders first offering in the sub around Rs 10 lakh sports utility vehicle space.
"We began on the project around before three years and we had the option of developing a sub-4 metre vehicle as better but according to consumers, wanted a full size 5 seater SUV," Rakesh Srivastava, senior vice president, Marketing and sales, Hyundai Motor India Limited said.
The petrol and smaller diesel engine come with a 6 speed
MANUAL transmission while the top-end diesel engine will also get a 6 speed automatic transmission. Unlike in China though, there is no all-wheel drive version.
As a first, Hyundai is providing a 3-year unlimited kilometer warranty on the car. The company claims it has already received over 15,000 bookings for the car in just 20 days. Around 40% of these are for the top-end diesel automatic transmission version.
The company ' s last three major launches in the domestic market--Grand i10, Xcent and Elite i20-- have all had varying degrees of success. Creta is expected to break new ground for the company.